Home News Demi Lovato set to headline PlanetPlay\'s latest green initiative, will appear in Subway Surfers and more

Demi Lovato set to headline PlanetPlay\'s latest green initiative, will appear in Subway Surfers and more

Author : Leo Feb 26,2025

Demi Lovato Headlines PlanetPlay's Make Green Tuesday Moves Initiative

Pop star and actress Demi Lovato is partnering with PlanetPlay for their latest Make Green Tuesday Moves (MGTM) campaign, a recurring initiative supporting environmental causes. Lovato's involvement marks a significant expansion of MGTM's reach.

Unlike previous collaborations, Lovato's participation extends beyond simple endorsements. She'll be featured in several popular mobile games, including Subway Surfers, Peridot, Avakin Life, and Top Drives. Players can acquire Lovato-themed in-game avatars, with all proceeds benefiting environmental projects.

PlanetPlay's commitment to impactful environmental initiatives is commendable. Past MGTM campaigns, featuring celebrities like David Hasselhoff and J Balvin, have demonstrated the organization's dedication. This latest collaboration, however, boasts wider participation and promises a greater environmental impact.

The initiative offers a triple win: it supports environmental causes, provides fans with engaging content featuring Lovato, and offers game developers a unique marketing opportunity. For Lovato fans, this is a compelling reason to explore these popular mobile titles.

For a broader selection of top mobile games, check out our list of the best mobile games of 2024 (so far).

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