Zenless Zone Zero's 1.4 update, featuring the alluring new S-rank heroine Hoshimi Miyabi, has propelled the game to unprecedented success. MiHoYo's (HoYoverse) latest banner has not only boosted revenue, but has seen a dramatic surge. AppMagic data reveals a staggering 22-fold increase in daily revenue, jumping from approximately $275.9k on December 17th to a remarkable $6.06 million on December 18th. The addition of the popular "foxy woman" character from the 'Section 6' faction clearly resonated with players, driving significant in-game spending.
Prior to the update, reviewers predicted Zenless Zone Zero's potential to become miHoYo's next major hit, citing its compelling gameplay and responsive development team. The game's engaging storyline, enhanced by vibrant characters and well-written dialogues, is further complemented by diverse activities between missions. The impressive revenue spike now confirms the game's strong appeal and successful implementation of player feedback.